By Nicholas Oakes
The Atlantic Sires Stakes claims to be the greatest show in maritime harness racing and Lynne MacLennan can’t help but agree.
MacLennan grew up in Port Hood, N.S. (A coastal town on Cape Breton Island). Her father – Phonsie MacEachern – is a longtime horse owner and exposed MacLennan to the sport as a young girl.
After going through college and several administrative jobs, MacLennan wanted to settle down with her husband – John – and three daughters (aged 11, nine, and five).
Slightly over a year ago MacLennan walked into the job as executive director of the Atlantic Sires Stakes program after taking over from longtime director Jack Ferguson who passed on the role. MacLennan says it’s been a perfect fit for her as she gets to work right from her home in Port Hood, N.S.
“The nice thing about this (job) is that I’m home in the morning when the kids get on the school bus and I’m here when the kids get off the school bus,” MacLennan says. “We usually work around their schedule so that’s the joy of a position like this for me.”
The job has her dealing with the day-to-day operations of the organization, with a great deal of administrative work to be done.
“It’s very time consuming. You would think it’s only a seasonal thing but it is a 12 month thing with all these things always coming up. Like in January we have the stallion registrations and then there’s the duties with the financial year end. There’s always something coming up in the organization.”
Under MacLennan’s guidance, the organization has introduced a new website to help owners of Atlantic sired horses.
“It’s a work in progress but it’s a spot now where people can go and get all the information about our program and the points standing is certainly what people are going to be looking at on a regular basis. Of course points determine eligibility for the breeders crown at the end of the year and now people can go check it out themselves. I think there is a lot of interest around a program like this where it is point based. There is a lot of excitement about where your horse is in terms of the standing and it gives you something to strive for in terms of wanting to get into the championship at the end of the year.”
She is a supporter of how the program sees events at all eight tracks across the maritime provinces and of the high quality product offered.
“We have very talented horses performing, we bring out great crowds when there is an event at the track, and as I said before, we offer very substantial purses.”
MacLennan believes she can make headway into the masses that hardly see a horse (let alone a horse race) through promotions.
“It’s doing our media releases, talking to the media and exposing people to the program. I would like to see more people exposed to the Atlantic Sires Stakes program and harness racing in general.”
Harness racing right now – in MacLennan’s eyes – is an affordable form of entertainment. The key in her mind is to promote that fact more and get more families and young people out to the track and work with industry groups to promote ownership.
“I think there is so many opportunities for industry groups to work together to promote the sport across Atlantic Canada,” she says. “For example last summer John and I took some friends of ours to the track with all their children – the first time they had ever been to the track. I just think that if more people involved in the industry did that – exposed more families, and individuals – it’s the type of sport that people can become quite caught up in because it’s exciting.”
The Atlantic Sires stakes program is an essential part of harness racing in the region, says MacLennan.
“The value of the Atlantic sires stakes is the purses we go for. We go for substantial purses in the sires stakes program and I think it adds value to the sport and gives owners and breeders a greater return on their investment. The Atlantic sires stakes program showcases the best two and three-year-old colts and filles in Atlantic Canada and it’s a great form of entertainment.”
Currently the organization is funded primarily by the three maritime provinces and also receives funding from Atlantic Lotto. In the past the ASBA received funding from Woodbine Entertainment, but at time of writing it was yet to be determined if they would continue.
Due to outside funding the industry is currently stable but MacLennan sees it as having potential to grow.
“I think people need to realize the tremendous spin-off from the industry in terms of tourism, in terms of the restaurants and accommodations, when there is an Atlantic Sires stakes event in the area. I think the industry is very important to Atlantic Canada.”
The Atlantic sires is a purely not for profit organization, she says.
“We pay out what we take in. The money is just being regenerated, it’s getting put right back out there.”
In distributing that money, MacLennan personally has to send out over 900 purse cheques a year. So through all the work, what keep her coming back to do it all over again each day?
“It’s probably the people,” MacLennan says. “I’ve met some really good people in this position in the last year and a half. I’ve gotten a lot of support from the ASBA board of directors in terms of contacting them about various issues and what not and I know that they’re there with advice and guidance.”
One such member is ASBA vice-president for P.E.I., Eldred Nicholson, who thought MacLennan was the right fit for the job.
“She had a personality that would appeal to you and she had a family background,” Nicholson explains.
He says she’s accessible and easy to talk to.
“She’s not afraid to ask questions to some of us old fellas that have been around a while,” he laughs. “We thought she was the best person for the job and we have certainly been pleased with our choice.”
As good as she may be, MacLennan stresses the summer just isn’t long enough for her to make it to every sires stakes event.
“No it’s not possible to go to every event and get all the work done. I wouldn’t be able to get any of the purse cheques mailed because all I’d be doing is travelling,” she ponders with a laugh.
One change under MacLennan is that news releases are being sent out before each sires stakes event.
“From what I’ve been told the news releases have been being picked up quite regularly across the three provinces. Every little bit helps, it spreads the word and gets people out to the track hopefully.”
Just like anything, there are still things on her to do list.
“One of the things I would like to do is work with the other stakes organizations to establish consistency in the stakes programs. We all have things that are different but I think we could work together to make things a little easier for owners in terms of how we write our conditions. Maybe at the end of our conditions we can each write where we’re slightly different.”
A common problem has been date scheduling where in the past. For example, two-year-old pacing fillies would race in Inverness, N.S. the same day as three-year-old pacing colts and fillies in Fredericton, N.B., with trainers racing at both tracks and 7-8 hours travel between the two tracks. MacLennan hopes to work towards fixing that.
“I’m hoping next year we can work out something that will be beneficial to the participants, that being the horses, as well as the owners and trainers. With the travel costs and what not involved there has to be a better way to schedule so it works in everyone’s benefit. The easier we can make things for owners, the better.”